How we run Google Ads for Toronto businesses
Every account starts with research. We study how your customers search, which neighbourhoods and suburbs you serve, and what your competitors are bidding on. From there we build tightly themed campaigns so each ad matches the exact search that triggered it.
Search campaigns built around buying intent
We separate high intent searches such as "emergency plumber near me" from early research searches, so your budget goes first to the people most likely to call today. Negative keywords filter out searches that waste money, and we review search terms weekly.
Local targeting across the GTA
Whether you serve all of Toronto or only Etobicoke, North York, Scarborough, Mississauga or Vaughan, we set location targeting and bid adjustments so you pay more for the areas that bring the best customers and less for the rest.
Performance Max and call focused ads
When it suits your goals, we add Performance Max, call ads and Google Business Profile assets so you appear across Search, Maps, YouTube and partner sites while still tracking every result back to a real lead.
Tracking that proves what your ads earn
Most accounts we audit are missing reliable conversion tracking. Without it, Google optimizes for the wrong things. We set up call tracking, form tracking and booking tracking through Google Tag Manager and GA4 so every dollar can be traced to an outcome.
You get a clear monthly report written in plain language: what you spent, how many leads came in, what each lead cost and what we are changing next. No vanity metrics and no mystery.
Pair Google Ads with fast follow up
A lead that waits an hour for a reply often goes to the next business on the page. We connect your ads to our Lead Velocity Automation so every new enquiry gets an instant text and email, and your team gets notified right away. Ads bring the lead in; automation makes sure you win it.
Google Ads also works best with a landing page built to convert. If your current website is slow or unclear, our web development team can build focused landing pages for each service you advertise.